From the February 01, 2008 issue of Agent’s Sales Journal • Subscribe!

From the Agent's Desk A satirical look at an agent's work life, from the files of Joe Dokes, CLU

Joe Dokes, CLU

Feb. 7, 2008
To: Robert T. Braggart, FLMI
Regional sales vice president

From: Joe Dokes, CLU, lowly agent

RE: Production goals

Dear Bob:

Thank you for the personal and very special letter that I just received in the mail this morning.
The graph you enclosed of my individual "Goal Versus Actual Production" was quite colorful,
and it now hangs proudly on my refrigerator next to the rainbow unicorn my 3-year-old niece
finger painted for me last month. And I particularly liked your closing line: "Even though to date I have no tangible proof of your sales abilities, Joe, I know you can do the job for us." You certainly have a motivating way about you, Bob, a fact I am quite certain others have brought to your attention on previous occasions.

Anyway, Mr. Braggart, my question is very simply this:

How can I possibly be 300 percent behind my production goal when we are only one month into the New Year?

Sincerely yours,
Joe Dokes, CLU

Send your comments to JoeDokes@AgentMediaCorp.com or for Joe Dokes archives visit www.joedokes.com

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