Filed Under:Health Insurance, Medicare

Medicare market players unveil plans

The Medicare open enrollment period starts Oct. 15. (AP Photo/Phil Coale)
The Medicare open enrollment period starts Oct. 15. (AP Photo/Phil Coale)

The insurers that participate in the Centers for Medicare & Medicaid Services (CMS) Medicare Advantage program are trying to generate their own "fall season" fever.

The Medicare Advantage program gives private insurers a chance to sell commercial alternatives to the traditional Medicare plan. The 2013 Medicare Advantage open-enrollment season is set to run from Oct. 15 to Dec. 7.

Some insurers have been promoting their use of relatively narrow, low-cost provider networks as a selling point, and others have been promoting their use of unusually active efforts to manage and coordinate patient care as a virtue.

UnitedHealth's UnitedHealthcare unit said a "new preferred pharmacy network" will "deliver more savings."

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Nichole Morford

Nichole Morford
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