Filed Under:Your Practice, Practice Management

Fewer than half of CFPs use social media professionally

Almost three-quarters of certified financial planners use social media, but less than half use it for professional purposes, according to a new report.

The Certified Financial Planner Board of Standards, Inc., Washington, D.C., discloses this finding in a survey of 3,532 CFP professionals regarding their use of social media. The study’s unveiling coincides with the CFP Board's rollout of a “Social Media Guide for CFP Professionals,” which aims to help the 67,000 CFPs promote their CFP marks through social media.

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Nichole Morford

Nichole Morford
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