Filed Under:Health Insurance, Individual Health

Covered California picks communications vendors

Weber Shandwick will get $12 million to place $86 million in advertising, officials say.
Weber Shandwick will get $12 million to place $86 million in advertising, officials say.

Managers of the new Covered California exchange system have awarded advertising and public relations contracts.

The California Health Benefit Agency is hiring Weber Shandwick to run its marketing and advertising programs from now through April 2015.

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Nichole Morford

Nichole Morford
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