Filed Under:Annuities, Variable

The Obamacare ‘blueprint’ for selling annuities

“Outside The Box” with Stan The Annuity Man

President Barack Obama. AP Photo/Manuel Balce Ceneta
President Barack Obama. AP Photo/Manuel Balce Ceneta

The Obamacare rollout has been a debacle to say the least. However, some of the ways the Affordable Care Act was sold to the American public is disturbingly similar to how too many annuities are presented today. Let’s take a look at those similarities, and why the annuity industry should be aware of these current sales issues and try to correct and eliminate these ongoing sales presentation mistakes.

It sounds too good to be true...because it is?

Loading up deferred annuities with as many riders as possible is the equivalent of the “minimum standards” that the Obamacare “know-it-alls” have decided the public needs. Annuity riders work to solve specific issues like income for life, death benefit or limited confinement care coverage, but that doesn’t mean that every annuity buyer needs all of those attachments for some “just in case” scenario.

Accept it because we know what’s best for you

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Nichole Morford

Nichole Morford
Managing Editor

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