Filed Under:Your Practice, Sales Marketing

The 12 most overused business buzzwords

You know that you've said them and, maybe without noticing, during presentations or conferences. But one has to be a visionary to think outside the box, and thus, to hit the ground running, innovate, find those influencers that will help your business pivot, experience a swift paradigm shift that will get engagement through the roof, even if you're in a "pre-revenue" stage, so that your clients can see the "value add" of your services.

Pop quiz: Identify ALL of the buzzwords in the paragraph above, which was really difficult to write! How many of these are part of your “business jargon”? Do you feel the need to use them or could you find another way to communicate what you’re trying to say?

—Lynette Gil
Does anyone actually like business jargon, or is it just a bad habit?

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