See also: What the anti-vaccine movement means for insurers
The ideal time to get the vaccine is at 11 or 12 years of age, when studies have shown that the body produces the strongest antibody response. But it's not happening, and the blame seems to be split between parents (who are not requesting the vaccine) and doctors (who are not encouraging it alongside other vaccines typically given to young teens, like diphtheria and meningitis).
There's an awareness issue here, where a large portion of the public does not know that this critical vaccine is available at a critical point in a child's life. Someone needs to step up as an advocate. Should it be health insurers?