Jay B. Lipe

Pay Attention to Your Packaging -- It Could Make or Break a Sale

By Jay B. Lipe | August 1, 2006

When a shopper picks up a product in a store, what's the first thing they notice? The packaging, right? The same holds true for someone buying a service. Yet instead of a folded carton with colorful graphics, you are the packaging for your

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Jay B. Lipe

Pay Attention to Your Packaging -- It Could Make or Break a Sale

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Jay B. Lipe

Pay Attention to Your Packaging -- It Could Make or Break a Sale

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Featured Topics

Estate Planning

Variable

Disability

Life Settlements