Life Insurance A-Z

Life insurance has more than its share of industry-specific jargon, and many of the terms frequently used by agents when talking about products and strategies can be confusing to clients. This alphabetical-themed infographic is here to help, featuring easy-to-understand definitions of common (and not-so-common) terms that will help your clients feel more comfortable discussing life insurance protection concepts.

Select a letter below to view the full, client-friendly definition for each term. For a printed version, check out the detachable poster in the September print issue of Life Insurance Selling. Enjoy!

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Life Insurance Selling would like to thank the
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Life Insurance Overview

  • 93%

    of Americans say life
    insuranceis something
    most people need.
    Source: LIMRA
  • $18.4T

    Total life insurance
    coverage in the United
    States at the end of 2010.
    Source: ALCI
  • 917

    Number of life insurance
    companies in business
    at the end of 2012
    in the United States.
    Source: ALCI
  • $2.9T

    Amount of new life
    insurance coverage
    Americans purchased
    in 2010.
    Source: ALCI
  • 41%

    od Americans own an
    individually purchased
    life insurance policy,
    typically purchased from
    an independent agent.
    Source: ALCI
  • $60B

    Amount received by life
    insurance beneficiaries
    in 2011.
    Source: ALCI
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