The Silent Generation Speaks

SENIORS ARE TALKING AND YOU SHOULD BE LISTENING.

Senior Market Advisor's 2011 Senior Survey gives an uncensored snapshot of the hot topics pushing seniors' buttons. In this special section, find out how seniors build their nest egg, make an estate plan, finance their health care and where they live. We also introduce you to Big Jim Holt, a tall Texan who is hitting the open road in his 60s.

By Maria Wood
So what do seniors really think about their retirement, their nest egg, even their advisors? Read our latest survey and find out.
By David Port
With their assets depleted from the financial meltdown of 2008, seniors have had to take a new approach to building their nest eggs. Learn what their new outlook is on investing and how they're achieving it.
Estate Planning
By Ed McCarthy
Too many seniors fail to develop an overall estate plan for themselves and their heirs. SMA takes readers through a detailed estate planning checklist so advisors can make sure their clients are able to make an efficient transfer of their assets.
Health Care
By Melanie Williams
With changes to Medicare looming and medical costs rising, seniors are confused with their health coverage. Find out how seniors can navigate the mysteries of health care and maximize their dollars amid the rising costs of medicine.
Housing
By Maria Wood
Seniors have options when it comes to their housing situation and advisors are in a unique position to aid seniors in the decision-making process of helping find funding or developing a plan that is the best fit for them.
One Senior's Story
This is being used for CUT homepage videos and the PC360 Astonish videos
By Daniel D. Williams

Meet Big Jim Holt, a retired senior who's travelled the world on a Naval ship, but now prefers a motorcycle to get around. A natural born storyteller, Big Jim spins yarns about big bikes, his family's oil field and surviving the financial crash of 2008.

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