Market Research

• The Application Advantage

  By Kerry Chafin  |  October 1, 2011

  One of the most daunting tasks is the medical history interview, which is lengthy, personal and critical to the application.

• 2011 LTCI Market Study

  By Staff Writer  |  September 26, 2011

  In May 2011, Agent's Sales Journal partnered with the American Association for Long-Term Care Insurance to survey licensed agents nationwide about their experience in the LTCI market.

• The Emergency Survival Plan for Health Insurance Specialists: Part II

  By Fred Adams  |  September 23, 2011

  This is the second in a series of four articles outlining a seven-step "Emergency Survival Plan" you can deploy in your health insurance practice.

• State LTCI Program Suffers from Low Participation

  By Andy Stonehouse  |  September 16, 2011

  A three-year-old state-run LTCI initiative in Texas has so far failed to elicit much public participation, and those involved in the industry say they need to do more to get Texans involved in the effort.

• Permanent Life Insurance: A Win-Win Product

  By Alan S. Protzel  |  September 9, 2011

  Some call it the herd mentality, that thing that led to the economic roller coaster of the past several years.

• Life Insurance: A Changing Market

  By Marvin H. Feldman  |  September 7, 2011

  Along with LIMRA, the LIFE Foundation recently released a new study, the Life Insurance Barometer Study.

• Building a Team for the Future

  By Mike Sullivan  |  September 1, 2011

  It's wondrous when Cinderella's slipper fits a lesser-known or underdog athlete.

• What Women Want

  By Deborah Sternberg  |  August 29, 2011

  On the surface, it may seem like all group voluntary benefits products fit the needs of both men and women. The truth, however, is that women have their own set of unique health needs that are often ignored in product designs.

• Back to Basics

  By Brett Berg  |  August 29, 2011

  The recent tax legislation -- which, as most of us know, provides a $5 million estate/gift/generation-skipping transfer tax exemption -- has prompted many agents to refine their approach to the broader market for estate planning.

• Window of Opportunity

  By Samuel H. Fleet  |  August 29, 2011

  The Community Living Assistance Services and Support Act was signed into law on March 23, 2010, and is a national, voluntary long-term care insurance program that was buried deep within the Affordable Care Act.