insurance purposes

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  How to meet the right centers of influences

  By Michael Morrow  |  February 8, 2013

  Cultivating mutually beneficial relationships with your clients’ other centers of influence creates a win-win situation. Here are some tips to get you started.

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  Boomers: Not One Size Fits All

  By Warren Hunter  |  August 3, 2012

  You can’t put Baby in a corner, and you can’t put baby boomers in one giant group. A look at the different needs and possible product solutions for various boomers.

• Boomers: Not One Size Fits All

  By Warren Hunter  |  August 1, 2012

  Boomers range in age from 45 to 65, so attracting them and selling to them presents a broad range of challenges. At the risk of stating the blinding obvious: they are not a homogeneous group, and they have had their lives shaped by very different life experiences. Therefore, we can’t...