social media accounts

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  4 social media essentials for beginners

  By Lauren Jaeckel  |  April 24, 2013

  Social media is a low risk, high reward opportunity for you to market your brand and build an audience. Here’s how to get started.

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  Social media: Look, we're doing it!

  By Corey Dahl  |  March 27, 2013

  Three success stories from the industry’s social media frontline.

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  Can life insurance go viral?

  By Corey Dahl  |  December 5, 2012

  Life insurance doesn't have the makings of a meme, but that doesn't mean social media can't help it.

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  3 Social Media Mistakes to Avoid

  By John Pojeta  |  June 21, 2012

  Watch you don’t make these common mistakes in pursuing your social-media campaign.

• Parents, Pets and Online Presence: New Concerns for Modern Estate Planners (AdvisorOne)

  By Staff writer  |  May 2, 2012

  Estate planners should advise clients to consider planning for dependents, pets and intangible digital assets.

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  Parents, Pets and Online Presence: New Concerns for Modern Estate Planners

  By  |  May 1, 2012

  The traditional focus of estate plans has changed for the boomer generation.

• Deathless Data (The Economist)

  By Staff writer  |  April 27, 2012

  There is a growing need to include a provision in wills on how to handle digital assets.

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  Managing Your Social Media Accounts

  By Lisa Pluth  |  April 13, 2012

  Thousands of social media accounts have been left abandoned on the side of the Internet highway. A few simple tools can prevent yours from joining them.

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  Social Media: 3 Steps to Target Your Market

  By Lisa Pluth  |  February 13, 2012

  Market research is essential to selling any product, and it is even more valuable in the mammoth online market.

• Ideas: MassMutual, LifeSecure, PCRM

  By NU Online News Service  |  September 30, 2011

  New ways to skin that cat.